Sunday, August 31, 2014

Wall to Wall

At my internship this summer, everyone kept talking about this “social waterfall” or “social wall.” I was pretty intrigued so I decided to check it out for myself. From the link on the website, it brought me to another page that sort of looked like Pinterest. It had a bunch of boxes with pictures, tweets and videos all with the hashtag #cincytennis. I was instantly entranced. I spent a little too much time on this page, but it was well worth it.

It was so cool to see what everyone was saying about the tournament! Everyone was posting selfies with the players, Instagram pictures of the amazing food and the views from their seats during the matches. Since I was basically stuck in a trailer all day, it was great to see what everyone was doing around the grounds.

Roger Federer on the Champions Balcony
https://www.facebook.com/cincytennis/photos/pb.71769289806.-2207520000.1409508713./1
0152422996289807/?type=3&theater
Of course, now that the tournament is over, the social wall has not seen much action lately. However, some people are still tweeting about the winners, Serena Williams and Roger Federer, which is keeping the social wall alive.

As I came to find out later, the U.S. Open also has a social wall! I also decided to check it out and compare it with the Western & Southern Open one. In my opinion, it was not as easy to navigate as the W&S Open social wall. The U.S. Open wall is just one page with tiles, and updates the tiles with new tweets and pictures, whereas the W&S Open one is a page where you can keep scrolling and scrolling and the new updates add to the top.

Compare the two for yourself!


A social wall is a great thing to have for a socially active event, like a tennis tournament. Of course, there is probably some strict monitoring of what actually gets shown on the page. But, with a socially active fan base, this page will definitely bring more traffic to your website and more awareness of your social media platforms.

Thursday, August 28, 2014

My First Post!

Well, here goes nothing! This is my first blog post...ever. I am very excited to start blogging for my Social Media class this semester. 

So, let me introduce myself! My name is Kelly, I'm a senior marketing major with a design minor, I’m from Cincinnati and I attend Ohio Northern University. I'm involved with a lot of different things on campus. I have a job in the Art and Music Departments, am involved with the Wind Orchestra and Symphony Orchestra- and am vice president of service of Tau Beta Sigma, the honorary band sorority here on campus. So, between the business, art, and music Departments, I stay very busy.

This summer I had an internship at the Western & Southern Open tennis tournament in Cincinnati, Ohio. Ever since I volunteered there last year, I have become a big (actually HUGE) tennis fan. And if any of you readers follow tennis, you know that this week was the start of a very important tournament: the U.S. Open.

This tournament is held in New York and is one of the four Grand Slam tennis tournaments, also known as a pretty big deal. Fortunately, the U.S. Open matches are streamed online from their website, so even though I’m not in New York, I get to watch them! The U.S. Open mobile app is a great tool because I get to pick my favorite players, and it sends me notifications when they are playing and the scores of each match. I especially love to look at the notifications when I get out of class, then I can stay up to date on who’s still in the tournament.

Tonight at 7:00 p.m. my favorite player, Andy Murray, has a match against Matthias Bachinger. You know where I’ll be tonight: curled up on my bed with my laptop hoping no one in my house uses a lot of Wi-Fi so the match can stream with no problems.


I’m sure I’ll be blogging about tennis more, but until then comment below on what has been keeping you busy this first week of classes or if you have watched any of the U.S. Open matches!